View More View Less
  • 1 Ghent University Department of Agricultural Economics Coupure links 653 9000 Ghent Belgium
  • 2 University of Aarhus MAPP Centre Haslegaardsvej 10 DK-8210 Aarhus Denmark
  • 3 Norwegian Institute of Fisheries and Aquaculture Research P.O. Box 6122 N-9291 Tromsø Norway
  • 4 University of Tromsø Department of Social Science and Marketing, Norwegian College of Fishery Science N-9037 Tromsø Norway
Restricted access

Purchase article

USD  $25.00

1 year subscription (Individual Only)

USD  $878.00

The objective of this paper is to investigate consumer attitudes and behavioural patterns related to fish consumption in Poland and four Western European countries (Belgium, Denmark, the Netherlands, and Spain). A quantitative cross-sectional consumer survey was carried out and a total sample of 4786 respondents, representative within each country for age and region (n=800–1100 respondents per country) was obtained. Although Polish consumers have the most positive general attitudes toward fish and the strongest belief that eating fish is healthy and safe, their intention and fish consumption is on a very low level compared to the Western European countries.

  • Adams, S.M. & Standridge, J.B. (2006): What should we eat? Evidence from observational studies. Southern Med. J. , 99 , 744–748.

    Standridge J.B. , 'What should we eat? Evidence from observational studies ' (2006 ) 99 Southern Med. J. : 744 -748.

    • Search Google Scholar
  • Beardsworth, A. , Bryman, A. , Keil, T. , Goode, J. , Haslam, C. & Lancashire, E. (2002): Women, men and food: the significance of gender for nutritional attitudes and choices. Brit. Fd J. , 104 , 470–491.

    Lancashire E. , 'Women, men and food: the significance of gender for nutritional attitudes and choices ' (2002 ) 104 Brit. Fd J. : 470 -491.

    • Search Google Scholar
  • Beharrell, B. & Denison, T.J. (1995): Involvement in a routine food shopping context Brit. Fd J. , 97 , 24–29.

    Denison T.J. , 'Involvement in a routine food shopping context Brit ' (1995 ) 97 Fd J. : 24 -29.

    • Search Google Scholar
  • Bell, R. & Marshall, D.W. (2003): The construct of food involvement in behavioral research: scale development and validation. Appetite , 40 , 235–244.

    Marshall D.W. , 'The construct of food involvement in behavioral research: scale development and validation ' (2003 ) 40 Appetite : 235 -244.

    • Search Google Scholar
  • Bredahl, L. & Grunert, K. (1997): Determinants of the consumption of fish and shellfish in Denmark: an application of the theory of planned behaviour. -in: Luten, J. , Børresen, T. & Oehlenschager, J. (Eds), Seafood from producer to consumer, integrated approach to quality . Elsevier, Amsterdam, pp. 21–30.

    Grunert K. , '', in Seafood from producer to consumer, integrated approach to quality , (1997 ) -.

  • Brunsø, K. (2003): Consumer research on fish in Europe. -in: Luten, J. , Oehlenschlager, J. & Olafsdottir, G. (Eds), Quality of fish from catch to consumer: labelling, monitoring and traceability . Wageningen Academic Publishers, Wageningen, pp. 335–344.

    Brunsø K. , '', in Quality of fish from catch to consumer: labelling, monitoring and traceability , (2003 ) -.

  • Brunsø, K. , Verbeke, W. , Olsen, S.O. & FRUENSGAARD JEPPESEN , L. (2009): Motives, barriers and quality evaluation in fish consumption situations: A comparison between heavy and light users in Spain and Belgium. Brit. Fd J. , in press.

  • Caygill, C.P.J. , Charlett, A. & Hill, M.J. (1996): Fat, fish, fish oil and cancer. Brit. J. Cancer , 74 , 159–164.

    Hill M.J. , 'Fat, fish, fish oil and cancer ' (1996 ) 74 Brit. J. Cancer : 159 -164.

  • FAO (2002): Food Balance Sheets. www.fao.org.

  • FAPA (2005): Plan Promocji productow rybnych. (Promotion plan for fish products). FAPA (Foundation of assistance programmes for agriculture.) Available on: www.htp://www.fapa.com.pdf

  • Fernandez, E., Chatenoud, L., La Vecchia, C., Negri, E. & Franceschi, S. (1999): Fish consumption and cancer risk. Am. J. Clin. Nutr. , 70 , 85–90.

    Franceschi S. , 'Fish consumption and cancer risk ' (1999 ) 70 Am. J. Clin. Nutr. : 85 -90.

  • Fife-Schaw, C. & Rowe, G. (1996): Public perceptions of everyday food hazards: a psychometric study. Risk Anal. , 16 , 487–500.

    Rowe G. , 'Public perceptions of everyday food hazards: a psychometric study ' (1996 ) 16 Risk Anal. : 487 -500.

    • Search Google Scholar
  • Fife-Schaw, C. & Rowe, G. (2000): Extending the application of the psychometric approach for assessing public perceptions of food risk: Some methodological considerations. J. Risk Res. , 3 , 167–179.

    Rowe G. , 'Extending the application of the psychometric approach for assessing public perceptions of food risk: Some methodological considerations ' (2000 ) 3 J. Risk Res. : 167 -179.

    • Search Google Scholar
  • Galiñski, G. , Czarnociñska, J. , Anioła, J. , Zając, K. , Kiciak, A. & Babicz-Zieliñska, E. (2004): Ocena postaw zywieniowych osób dorosłych w zakresie spożycia ryb i owoców morza. (An assessment of adults dietary attitude to fish and fruits of sea consumption.) Pol. J. Hum. Nutr. Met. , 31 (Suppl. 2) , 116–124.

    Babicz-Zieliñska E. , 'Ocena postaw zywieniowych osób dorosłych w zakresie spożycia ryb i owoców morza ' (2004 ) 31Suppl.2 (An assessment of adults dietary attitude to fish and fruits of sea consumption.) Pol. J. Hum. Nutr. Met. : 116 -124.

    • Search Google Scholar
  • Gross, T. (2003): Consumer attitudes towards health and food safety. -in: Luten, J. , Oehlenschlager, J. & Olafsdottir, G. (Eds), Quality of fish from catch to consumer: labelling, monitoring and traceability . Wageningen Academic Publishers, Wageningen, pp. 401–411.

    Gross T. , '', in Quality of fish from catch to consumer: labelling, monitoring and traceability , (2003 ) -.

  • Juhl, H.J. & Poulsen, C.S. (2000): Antecedents and effects of consumer involvement in fish as a product group. Appetite , 34 , 261–267.

    Poulsen C.S. , 'Antecedents and effects of consumer involvement in fish as a product group ' (2000 ) 34 Appetite : 261 -267.

    • Search Google Scholar
  • Kris-Etherton, P.M. , Harris, W.S. , Appel, L.J. & Comm, N. (2002): Fish consumption, fish oil, omega-3 fatty acids, and cardiovascular disease. Circulation , 106 , 2747–2757.

    Comm N. , 'Fish consumption, fish oil, omega-3 fatty acids, and cardiovascular disease ' (2002 ) 106 Circulation : 2747 -2757.

    • Search Google Scholar
  • Kris-Etherton, P.M. , Harris, W.S. , Appel, L.J. & Comm, A.N. (2003): Omega-3 fatty acids and cardiovascular disease - New recommendations from the American Heart Association. Arterioscl. Throm. Vas. , 23 , 151–152.

    Comm A.N. , 'Omega-3 fatty acids and cardiovascular disease - New recommendations from the American Heart Association ' (2003 ) 23 Arterioscl. Throm. Vas. : 151 -152.

    • Search Google Scholar
  • Kubberod, E. , Ueland, O. , Tronstad, A. & Risvik, E. (2002): Attitudes towards meat and meat-eating among adolescents in Norway: a qualitative study. Appetite , 38 , 53–62.

    Risvik E. , 'Attitudes towards meat and meat-eating among adolescents in Norway: a qualitative study ' (2002 ) 38 Appetite : 53 -62.

    • Search Google Scholar
  • Leek, S. , Maddock, S. & Foxall, G. (2000): Situational determinants of fish consumption. Brit. Fd J. , 102 , 18–39.

    Foxall G. , 'Situational determinants of fish consumption ' (2000 ) 102 Brit. Fd J. : 18 -39.

  • Letarte, A. , Dube, L. & Troche, V. (1997): Similarities and differences in affective and cognitive origins of food likings and dislikes. Appetite , 28 , 115–129.

    Troche V. , 'Similarities and differences in affective and cognitive origins of food likings and dislikes ' (1997 ) 28 Appetite : 115 -129.

    • Search Google Scholar
  • Middleton, K.L. & Jones, J.L. (2000): Socially desirable response sets: The impact of country culture. Psychol. Market , 17 , 149–163.

    Jones J.L. , 'Socially desirable response sets: The impact of country culture ' (2000 ) 17 Psychol. Market : 149 -163.

    • Search Google Scholar
  • Mitchell, A.A. (1979): Involvement: A potentially important mediator of consumer behaviour. Adv. Cons. Res. , 6 , 191–196.

    Mitchell A.A. , 'Involvement: A potentially important mediator of consumer behaviour ' (1979 ) 6 Adv. Cons. Res. : 191 -196.

    • Search Google Scholar
  • Moorman, R.H. & Podsakoff, P.M. (1992): A Metaanalytic review and empirical-test of the potential confounding effects of social desirability response sets in organizational-behavior research. J. Occup. Organ. Psych. , 65 , 131–149.

    Podsakoff P.M. , 'A Metaanalytic review and empirical-test of the potential confounding effects of social desirability response sets in organizational-behavior research ' (1992 ) 65 J. Occup. Organ. Psych. : 131 -149.

    • Search Google Scholar
  • Mozaffarian, D. & Rimm, E.B. (2006): Fish intake, contaminants, and human health - Evaluating the risks and the benefits. J. Am. Med. Assn. , 296 , 1885–1899.

    Rimm E.B. , 'Fish intake, contaminants, and human health - Evaluating the risks and the benefits ' (2006 ) 296 J. Am. Med. Assn. : 1885 -1899.

    • Search Google Scholar
  • Myrland, O. , Trondsen, T. , Johnston, R.S. & Lund, E. (2000): Determinants of seafood consumption in Norway: lifestyle, revealed preferences, and barriers to consumption. Fd Qual. Prefer. , 11 , 169–188.

    Lund E. , 'Determinants of seafood consumption in Norway: lifestyle, revealed preferences, and barriers to consumption ' (2000 ) 11 Fd Qual. Prefer. : 169 -188.

    • Search Google Scholar
  • Nayga, R.M. & Capps, O. (1995): Factors affecting the probability of consuming fish and shellfish in the away from home and at home markets. J. Agr. Appl. Econ. , 27 , 161–171.

    Capps O. , 'Factors affecting the probability of consuming fish and shellfish in the away from home and at home markets ' (1995 ) 27 J. Agr. Appl. Econ. : 161 -171.

    • Search Google Scholar
  • Nestel, P.J. (2000): Fish oil and cardiovascular disease: lipids and arterial function. Am. J. clin. Nutr. , 71 , 228S–231S.

    Nestel P.J. , 'Fish oil and cardiovascular disease: lipids and arterial function ' (2000 ) 71 Am. J. clin. Nutr. : 228S -231S.

    • Search Google Scholar
  • Nielsen, N.A. , Sorensen, E. & Grunert, K. (1997): Consumer motives for buying fresh or frozen plaice — A means-end chain approach. -in: Luten, J. , Borresen, T. & Oehlenschläger, J. (Eds), Seafood from producer to consumer, integrated approach to quality . Elsevier Science, Amsterdam, pp. 31–43

    Grunert K. , '', in Seafood from producer to consumer, integrated approach to quality , (1997 ) -.

  • Olsen, S.O. (2003): Understanding the relationship between age and seafood consumption: the mediating role of attitude, health involvement and convenience. Fd Qual. Prefer. , 14 , 199–209.

    Olsen S.O. , 'Understanding the relationship between age and seafood consumption: the mediating role of attitude, health involvement and convenience ' (2003 ) 14 Fd Qual. Prefer. : 199 -209.

    • Search Google Scholar
  • Olsen, S.O. , Scholderer, J. , Brunso, K. & Verbeke, W. (2007): Exploring the relationship between convenince and fish consumption: A cross-cultural study. Appetite , 49 , 84–91.

    Verbeke W. , 'Exploring the relationship between convenince and fish consumption: A cross-cultural study ' (2007 ) 49 Appetite : 84 -91.

    • Search Google Scholar
  • Pieniak, Z. , Verbeke, W. , Fruensgard, L. , Brunso, K. & Olsen, S.O. (2004): Determinants of fish consumption: Role and importance of information. Pol. J. Hum. Nutr. Meta , 31 (Suppl. 2) , 409–414.

    Olsen S.O. , 'Determinants of fish consumption: Role and importance of information ' (2004 ) 31Suppl.2 Pol. J. Hum. Nutr. Meta : 409 -414.

    • Search Google Scholar
  • Pieniak, Z. , Verbeke, W. , Vermeir, I. , Brunso, K. & Olsen, S.O. (2007): Consumer interest in fish information and labelling: exploratory insights. J. Int. Fd Agr. Mark , 19 , 117–141.

    Olsen S.O. , 'Consumer interest in fish information and labelling: exploratory insights ' (2007 ) 19 J. Int. Fd Agr. Mark : 117 -141.

    • Search Google Scholar
  • Pieñkowska, B. (2004): Spożycie ryb. (Fish consumption. IERiGŻ: Rynek ryb: stan perspektywy. Analizy rynkowe . Warsaw: Dziaŀ Wydawnictw IERiGŻ.

    Pieñkowska B. , '', in Analizy rynkowe , (2004 ) -.

  • Rozin, P. (1990): Development in the food domain. Dev. Psychol. , 26 , 555–562.

    Rozin P. , 'Development in the food domain ' (1990 ) 26 Dev. Psychol. : 555 -562.

  • Rozin, P. & Fallon, A.E. (1987): A perspective on disgust. Psychol. Rev. , 94 , 23–41.

    Fallon A.E. , 'A perspective on disgust ' (1987 ) 94 Psychol. Rev. : 23 -41.

  • Rozin, P. , Levine, E. & Stoess, C. (1991): Chocolate craving and liking. Appetite , 17 , 199–212.

    Stoess C. , 'Chocolate craving and liking ' (1991 ) 17 Appetite : 199 -212.

  • Schmidt, E. , Skou, H. , Christensen, J. & J. D. (2000): n — 3 Fatty acids from fish and coronary artery disease: implications for public health. Review. Publ. Health Nutr. , 3 , 91–98.

    Christensen J. , 'n — 3 Fatty acids from fish and coronary artery disease: implications for public health ' (2000 ) 3 Review. Publ. Health Nutr. : 91 -98.

    • Search Google Scholar
  • Scholderer, J. & Grunert, K. (2001): Does generic advertising work? A systematic evaluation of the Danish campaign for fresh fish. Aquacult. Econ. Manag. , 5 , 253–271.

    Grunert K. , 'Does generic advertising work? A systematic evaluation of the Danish campaign for fresh fish ' (2001 ) 5 Aquacult. Econ. Manag. : 253 -271.

    • Search Google Scholar
  • Scholderer, J. , Olsen, S.O. , Brunsø, K. , Honkanen, P. , Verbeke, W. & Pieniak, Z. (2006): The relative importance of habitual and deliberative factors in food consumer behaviour. Appetite , 47 , 276.

    Pieniak Z. , 'The relative importance of habitual and deliberative factors in food consumer behaviour ' (2006 ) 47 Appetite : 276 -.

    • Search Google Scholar
  • Sekula, W. , Nelson, M. , Figurska, K. , Oltarzewski, M. , Weisell, R. & Szponar, L. (2005): Comparison between household budget survey and 24-hour recall data in a nationally representative sample of Polish households. Public Health Nutr. , 8 , 430–439.

    Szponar L. , 'Comparison between household budget survey and 24-hour recall data in a nationally representative sample of Polish households ' (2005 ) 8 Public Health Nutr. : 430 -439.

    • Search Google Scholar
  • Serra-Majem, L. , MacLean, D. , Ribas, L. , Brule, D. , Sekula, W. , Prattala, R. , Garcia-Closas, R. , Yngve, A. , Lalonde, M. & Petrasovits, A. (2003): Comparative analysis of nutrition data from national, household, and individual levels: results from a WHO-CINDI collaborative project in Canada, Finland, Poland, and Spain. J. Epidemiol. Community Health , 57 , 74–80.

    Petrasovits A. , 'Comparative analysis of nutrition data from national, household, and individual levels: results from a WHO-CINDI collaborative project in Canada, Finland, Poland, and Spain ' (2003 ) 57 J. Epidemiol. Community Health : 74 -80.

    • Search Google Scholar
  • Slovic, P. , Fischhoff, B. & Lichtenstein, S. (1980): Facts and fears - understanding perceive risk. Health Physics , 39 , 1005–1006.

    Lichtenstein S. , 'Facts and fears - understanding perceive risk ' (1980 ) 39 Health Physics : 1005 -1006.

    • Search Google Scholar
  • Sparks, P. & Guthrie, C.A. (1998): Self-identity and the theory of planned behavior: A useful addition or an unhelpful artifice? J. Appl. Soc. Psychol. , 28 , 1393–1410.

    Guthrie C.A. , 'Self-identity and the theory of planned behavior: A useful addition or an unhelpful artifice? ' (1998 ) 28 J. Appl. Soc. Psychol. : 1393 -1410.

    • Search Google Scholar
  • Steptoe, A. , Pollard, T.M. & Wardle, J. (1995): Development of a measure of the motives underlying the selection of food — the food choice questionnaire. Appetite , 25 , 267–284.

    Wardle J. , 'Development of a measure of the motives underlying the selection of food — the food choice questionnaire ' (1995 ) 25 Appetite : 267 -284.

    • Search Google Scholar
  • Triandis, H.C. , Bontempo, R. , Leung, K. & Hui, C.H. (1990): A method for determining cultural, demographic, and personal constructs. J. Cross Cult. Psychol. , 21 , 302–318.

    Hui C.H. , 'A method for determining cultural, demographic, and personal constructs ' (1990 ) 21 J. Cross Cult. Psychol. : 302 -318.

    • Search Google Scholar
  • Trondsen, T. , Scholderer, J. , Lund, E. & Eggen, A.E. (2003): Perceived barriers to consumption of fish among Norwegian women. Appetite , 41 , 301–314.

    Eggen A.E. , 'Perceived barriers to consumption of fish among Norwegian women ' (2003 ) 41 Appetite : 301 -314.

    • Search Google Scholar
  • Trondsen, T. , Braaten, T. , Lund, E. & Eggen, A.E. (2004): Health and seafood consumption patterns among women aged 45–69 years. A Norwegian seafood consumption study. Fd Qual. Prefer. , 15 , 117–128.

    Eggen A.E. , 'Health and seafood consumption patterns among women aged 45–69 years. A Norwegian seafood consumption study ' (2004 ) 15 Fd Qual. Prefer. : 117 -128.

    • Search Google Scholar
  • Verbeke, W. (2005): Consumer acceptance of functional foods: socio-demographic, cognitive and attitudinal determinants. Fd Qual. Prefer. , 16 , 45–57.

    Verbeke W. , 'Consumer acceptance of functional foods: socio-demographic, cognitive and attitudinal determinants ' (2005 ) 16 Fd Qual. Prefer. : 45 -57.

    • Search Google Scholar
  • Verbeke, W. & Vackier, I. (2005): Individual determinants of fish consumption: application of the theory of planned behaviour. Appetite , 44 , 67–82.

    Vackier I. , 'Individual determinants of fish consumption: application of the theory of planned behaviour ' (2005 ) 44 Appetite : 67 -82.

    • Search Google Scholar
  • Verbeke, W., Sioen, I., Pieniak, Z., Van Camp, J. & De Henauw, S. (2005): Consumer perception versus scientific evidence about health benefits and safety risks from fish consumption. Public Health Nutr. , 8 , 422–429.

    Henauw S. , 'Consumer perception versus scientific evidence about health benefits and safety risks from fish consumption ' (2005 ) 8 Public Health Nutr. : 422 -429.

    • Search Google Scholar
  • Verbeke, W. , Brunsø, K. & Vermeir, I. (2007): Consumer evaluation of fish quality as basis for fish market segmentation. Fd Qual. Prefer. , 18 , 651–661.

    Vermeir I. , 'Consumer evaluation of fish quality as basis for fish market segmentation ' (2007 ) 18 Fd Qual. Prefer. : 651 -661.

    • Search Google Scholar
  • Verplanken, B. & Orbell, S. (2003): Reflections on past behaviour: A self-report index of habit strength. J. Appl. Soc. Psychol. , 33 , 1313–1330.

    Orbell S. , 'Reflections on past behaviour: A self-report index of habit strength ' (2003 ) 33 J. Appl. Soc. Psychol. : 1313 -1330.

    • Search Google Scholar
  • Welch, A.A. , Lund, E. , Amiano, P. , Dorronsoro, M. , Brustad, M. , Kumle, M. , Rodriguez, M. , Lasheras, C. , Janzon, L. , Jansson, J. , Luben, R. , Spencer, E.A. , Overvad, K. , Tjonneland, A. , Clavel-Chapelon, F. , Linseisen, J. , Klipstein-Grobusch, K. , Benetou, V. , Zavitsanos, X. , Tumino, R. , Galasso, R. , Bueno-de-Mesquita, H.B. , Ocke, M.C. , Charrondiere, U.R. & Slimani, N. (2002): Variability of fish consumption within the 10 European countries participating in the European Investigation into Cancer and Nutrition (EPIC) study. Public Health Nutr. , 5 (6B), 1273–1285.

    Slimani N. , 'Variability of fish consumption within the 10 European countries participating in the European Investigation into Cancer and Nutrition (EPIC) study ' (2002 ) 5 Public Health Nutr. : 1273 -1285.

    • Search Google Scholar
  • Zaichkowsky, J.L. (1985): Measuring the involvement construct. J. Consum. Res. , 12 , 341–352.

    Zaichkowsky J.L. , 'Measuring the involvement construct ' (1985 ) 12 J. Consum. Res. : 341 -352.

    • Search Google Scholar

Monthly Content Usage

Abstract Views Full Text Views PDF Downloads
Aug 2020 1 0 0
Sep 2020 4 0 0
Oct 2020 6 0 0
Nov 2020 3 20 6
Dec 2020 4 1 2
Jan 2021 2 0 0
Feb 2021 0 0 0