A jelen tanulmány célja a Gibbons és Buunk (1999) által kifejlesztett Iowa-Hollandia összehasonlítási orientáció skála (Iowa-Netherlands Comparison Orientation Measure) magyar nyelvre adaptálása, megbízhatósági vizsgálata és tesztstruktúra elemzése. A vizsgálatban 522 fő (394 nő, 128 férfi, átlagéletkor: 27,71, SD = 10,28) vett részt. Az eredeti skálához hasonlóan a magyar Társas Összehasonlítási Orientáció Skálát (TÖS) is négy faktor alkotja, amelyek a képesség (K), a vélemény (V), a lefelé hasonlítási (LH) és a felfelé hasonlítási (FH) dimenziókat mérik. Mindemellett a skála megfelel a módszertani követelményeknek mind a feltáró faktorelemzés, mind a megerősítő faktorelemzés tekintetében (RMSEA = 0,05; CFI = 0,96; TLI = 0,95; GFI = 0,96; Cronbach-alfa = 0,82). A belső konzisztencia a képesség és vélemény esetében viszonylag alacsony, azonban ez magyarázható a tételek alacsony számával, a többi alskála értékei megfelelnek a követelményeknek (αK = 0,66, αV = 0,69, αLH = 0,74, αFH = 0,79, αTÖS = 0,82). A magyar skála elsősorban a fiatal felnőtt mintán alkalmazható további szociálpszichológiai, egészségpszichológiai és klinikai pszichológiai kutatásokban.
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