This paper is a review of some of the controversial kinetic aspects of thermal analysis, starting from the ‘šesták questions’ posed in 1979 and looking at developments in some areas since that time. Aspects considered include: temperature programmes and variations, models and mechanisms, kinetic parameters, distinguishability and extent of fit of kinetic models, complementary evidence for kinetic models, the Arrhenius equation and the compensation effect. The value of the ideas of non-isothermal kinetics in chemical education is emphasized.