The complex formation of Ag+ with polyether 18-crown-6 (18C6) and their solvation have been studied using calorimetric and potentiometric methods in H2O-EtOH solvents in wide range of ethanol concentration. The standard enthalpies of dissolution AgNO3, AgClO4 and 18C6 in aqueous-ethanol solvents are obtained. The stability of a complex [Ag18C6]+ grows with increasing the EtOH content a solvent. Using the method based on the thermodynamic characteristics of solvation of metal-ion, ligand and complex-ion the interpretation of the results has been given.