The article deals with the various problems of an implementation of publication indicators on a departmental level in West-German universities. The German university system relies mostly on social and informal control mechanisms. Bibliometric indicators can provide adequate information for an effective social control in such a system. However, they will only be accepted and effective if they are valid, thoroughly reliable and robust. A successful adaptation of individual goals and behaviour depends largely on the particular interests and incentives of the faculty members across various departmental arrangements.