Search Results
You are looking at 1 - 2 of 2 items for :
- Author or Editor: Réka Szabó x
- Business and Economics x
- Refine by Access: All Content x
Abstract
Crowdfunding is a disruptive innovation and has provoked interest as a new way of raising finance. The objective of our research was to analyse both the demand and supply sides of the crowdfunding ecosystem. The study used two methods. The first was a database analysis of 259,114 Kickstarter campaigns. The second was a survey on public awareness of crowdfunding in Hungary, from the perspective of 132 potential investors. The findings suggest several success factors that may be useful for campaign launchers: (1) appealing project presentation; (2) diverse pool of rewards; (3) realistic set of funding goals; (4) appropriate categories and sums of pledges; and (5) frequent communication and satisfactory information about the campaign. Furthermore, the study revealed the differences between the potential investors' expectations and the reality of crowdfunding practices.
Technological innovations are inclining the world of business to restructure actual business processes at the threshold of the fourth industrial revolution. These circumstances create knowledge-intensive organizational, collective and personal learning environments in which ICT tools play a critical role. This paper investigates knowledge creation patterns inherent in the supply chain of companies that operate in a networked environment in the Székesfehérvár region of Hungary. ICT solutions applied in knowledge creation and collaboration with suppliers and customers in the supply chain were studied in this research. One of the main contributions of the paper is the study of knowledge creation patterns in three dimensions: the Socialization – Externalization – Combination – Internalization (SECI) framework, supply chain processes and ICT solutions, which is a unique approach compared with the frameworks from the relevant literature.