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Society and Economy
Authors:
Nikoletta Kaszás
,
Krisztina Keller
, and
Zoltán Birkner

). According to Naydenov (2018) , the tourism sector hitherto did not really come into the spotlight in this context. However, the connection between traveling and circularity is unquestionable: circular tourism can align with sustainable resource management

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. Chen , C.F , Lai , M.C. and Yeh , C.C. ( 2012 ). Forecasting tourism demand based on empirical mode decomposition and neural network . Knowledge-Based Systems , 26 , 281 – 287

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Tanulmányunk célja az ellátási lánc megközelítés alapján bemutatni a turisztikai rendszereket. Munkánk során a releváns hazai és nemzetközi szekunder forrásokat vettük sorra, melyek alapján teszünk javaslatot a turisztikai ellátási láncok definiálására. Cikkünkben megismerkedhetnek az általános ellátási lánc menedzsmentszemléletével és a hálózatokkal foglalkozó tudományterületek kapcsolatával. A legfontosabb kérdéskört azonban a turisztikai ellátási láncok jellegzetességei alkotják, melyek megértéséhez a turisztikai kereslet és kínálat sajátosságainak feltárása is szükséges.

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Reputation is key in the management in tourism industry. In other words, a company should present favorable corporate image to enhance the trust of the customers and further induce the purchase intention and behaviors so as to enhance the sustainable management of tourism businesses. Customers’ Trust is the support of tourism industry, as it satisfies the basic demands for travel guarantee and safety. Following the promotion of consumer awareness, consumers tend to purchase products or accept services from trusted tourism businesses, which therefore have to present excellent corporate image. Nevertheless, some tourism businesses have neglected Marketing Ethics in the development of market economy because of over-pursuing economic interests. When consumer sovereignty is infringed, consumer satisfaction would be reduced, resulting in declining customer loyalty. By distributing and collecting questionnaires on-site, adult tourists of Lion Travel are sampled as the research subjects. A total of 400 copies of questionnaires were distributed, in which 276 copies were valid, with the retrieval rate of 69%. SPSS is utilized for the data analyses, and Factor Analysis, Reliability Analysis, Regression Analysis, and Analysis of Variance are applied to testing various hypotheses. The research results are concluded as following. 1. Marketing Ethics presents partially positive effects on Service Process in Customer Satisfaction. 2. Marketing Ethics reveals partially positive effects on Service Structure in Customer Satisfaction. 3. Marketing Ethics shows significantly positive effects on Service Outcome in Customer Satisfaction. 4. Individual Attributes appear to have remarkable effects on the correlations between Marketing Ethics and Customer Satisfaction.

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Evolution and Cyclicality in Rural Tourism •

Experience of Tourism Development in the Inner-Őrség in the Light of Statistical Data

Fejlődés és ciklikusság a vidéki turizmusban •

A Belső-Őrség turizmusfejlődésének tapasztalatai a statisztikai adatok tükrében
Építés - Építészettudomány
Authors:
Ágnes Bertyák
and
Kornélia Kissfazekas

1. INTRODUCTION Tourism is one of the fastest growing ‘industries’ in the world and one of the top three largest sectors of the global economy ( Kardos 2011 ), whose rural tourism segment is particularly important in

Open access

References Aall , C. ( 2014 ). Sustainable tourism in practice: promoting or perverting the quest for a sustainable development ? Sustainability , 6 , 2562

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1 Introduction With the rapid development of the tourism industry and the diversification of tourist demand, the global tourism model is strongly advocated, and the tourist post plays an increasingly important role in the development of the tourism

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Scientometrics
Authors:
Maite Barrios
,
Angel Borrego
,
Andreu Vilaginés
,
Candela Ollé
, and
Marta Somoza

Abstract  

The psychology of tourism is a new, multidisciplinary research field. However, no systematic analyses of the scientific production in this field have been carried out to date. This study presents a bibliometric analysis of the area of psychology of tourism between 1990 and 2005. The evolution of scientific production during this period, Price’s, Lotka’s and Bradford’s laws and citation patterns were studied. The results show a significant growth in the literature on the subject, as well as an increase in coauthorship and institutional collaboration. Bibliometric laws and empiric regularities observed in other disciplines are also present in this new research field.

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Baker, D.M.A. (2013): Service Quality and Customer Satisfaction in the Airline Industry: A Comparison between Legacy. American Journal of Tourism Research , 2(1): 67

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Food represents a significant segment of human culture. It is not only a component of the material world and a means to satisfy basic biological needs, but also plays an important role in the economic and social life of the individual and community. Until the middle of the 20th century, the food culture of the Slovene population strongly depended on regional origin. Pumpkin seed oil has a special dietary role and a long tradition among the inhabitants of North- East Slovenia and the cultivation of oil seed pumpkins and production of pumpkin seed oil in the region was already mentioned in 18th century. Slovene pumpkin seed oil is of high-quality and is processed according to the traditional procedure. Since 2005, Styrian-Prekmurje pumpkin seed oil has been protected in the European Union with the Geographical Indication-PGI.

Nowadays, the pumpkin seed oil is also becoming an important expression of regional affiliation and a notable factor of economic development in Prekmurje, Porabje and Štajerska, especially significant for tourism, catering and the production of traditional rural products.

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