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1 Introduction Today, many food companies invest in social media marketing to promote their products and services through various social media channels such as Snapchat, Instagram, Facebook, and Twitter. These social media platforms allow users to
Introduction For many of us, the use of social media has become a part of daily life ( Kemp, 2020 ). However, this popularity of social media is not without risk. Increasing evidence suggests that higher levels of
( 10 ): 1905 – 1923 . Bányai , E. ( 2016 ): The Integration of Social Media into Corporate Processes . Society and Economy 38 ( 2 ): 239 – 259
excessive Internet use among Czech teenagers. Following recommendations from existing literature, we distinguish between general Internet use and several specific online activities. Therefore, our analytical efforts are limited to social media and online
is adequately adapted in relation to bet complexity. One type of marketing which gambling operators are placing increasing importance upon is social media marketing. This type of marketing seems to be particularly appealing to teenagers and
Introduction There are currently 3.8 billion active social media users ( Statista, 2020 ). With increased internet connectivity occurring across the world, individuals now have access to a suite of social media platforms (e.g. Facebook, Twitter
://www.mckinsey.com/insights/high_tech_telecoms_internet/the_social_economy, accessed 25.05.2013. CMO Council (2014): Auto Industry Failing to Tap Power of Social Media to Deliver Actionable Sales Leads. http://www.cmocouncil.org/press-detail.php?id=4727, accessed 18
Introduction About 5 billion people use a social media service worldwide as of January 2024, with China accounting for the largest portion of global social media use ( Statista, 2024 ). Though social media use can enhance social connections
Introduction Although social media is a relatively new phenomenon the rate of uptake has been very high, especially for young adults. As ‘digital natives’ they have grown up immersed in digital technology, and around 90
analyzed the relationship between excessive social media use and IGT performance. This revealed a significant negative, first-order partial correlation between BFAS and IGT score for block 5 (trials 81–100), when controlling for BDI ( r = −.31, p < .01
